agilbee certification management 3.0 In many organizations, management is the cornerstone on which the implementation of Agile must rely. The Jurgen Appelo Management 3.0 Model takes into account the fact that organizations today are living networks and systems that management concerns above all people and their relationships.

This training provides a realistic approach to lead, manage and make flourish Agile teams and organization. It aims to help anyone wishing to head a management source of inspiration.


  • Beyond the Management 1.0 and 2.0
  • Understanding how complexity affects your organization
  • Know how to keep them active, creative, innovative and motivated
  • Give attention to the teams and the authority they need to thrive themselves
  • Define limits so that teams can successfully in alignment with corporate goals
  • Create a organizational network successfully promoter
  • Implement a continuous improvement works

Indicative Programme

Day 1
  • Agile Management: Agile management is the new approach to leadership and governance of creative teams and people. You will learn about different methods, popular practices, challenges in Agile adoption around the world, and the contribution of the manager and team leader in Agile organizations;
  • Complexity Thinking: Complexity thinking is the cornerstone of an Agile mindset. You will learn what complexity theory is, how to think in terms of systems, about the difference between complex and complicated, about fallacies of traditional linear thinking, and suggestions for complexity thinking;
  • Motivation: Intrinsic motivation is the reason people get out of bed in the morning. Since people are the most important parts of an organization and managers must do all they can to keep people active, creative, and motivated. You will learn about the difference between extrinsic vs. intrinsic motivation, the 10 intrinsic desires, and common techniques for understanding what is important to the people in your teams, such as one-on-one meetings, personal assessments, the 12 most important questions, and 360 degree evaluations;
  • Self-organization: Self-organization can offer many answers when it comes to good management. Teams are able to self-organize, but this requires empowerment, authorization, and trust from management. You will learn how to make self-organization work, how to distribute authorization in an organization, the challenges of empowerment, how to grow relationships of trust, and several techniques for distributed control, such as the 7 levels of delegation, and authority boards;
Energize People - Motivation, Desires, Understandings, Relatedness Empower Teams - Self-Organization, Empowerment, Delagation
Day 2
  • How to become an Agile Manager? Goal setting is important, since self-organization can lead to anything. Therefore it’s necessary to protect people and shared resources, and to give people a clear purpose and defined goals. You will learn when to manage and when to lead, how to use different criteria to create useful goals, about the challenges around management by objectives, and how to protect people and shared resources from any bad effects of self-organization.
  • The 7 approaches to skills development : Competence development is key when it comes to doing a good job. Teams are only able to achieve their goals if team members are capable enough, and managers must therefore contribute to the development of competence. You will learn how and when to apply the seven approaches of competence development, how to measure progress in a complex system, the effect of sub-optimization, and several tips for useful metrics;
  • Evolution of the organizational structure : Organizational structures significantly impact how an organization works. Many teams operate within the context of a complex organization, and thus it is important to consider structures that enhance communication. You will learn how to grow an organizational structure as a fractal, how to balance specialization and generalization, how to choose between functional and cross-functional teams, about informal leadership and widening job titles, and about treating teams as value units in a value network;
  • Change Management: Change management is one of the things people in all kinds of organizations struggle with most. People, teams, and organizations need to improve continuously, in order to defer failure for as long as possible. In practice this means that managers and leaders must act as change agents, trying to change the social complex systems around them. You will learn about the 4 facets of change management, which address the system, the individuals, the interactions, and the boundary of the system.
Align Constraints - Goals, Values, Rules, Control, Accountability Develop Competence - Skilss, Discipline, Productivity, Quality, Metrics
Games and Exercises

Each of the eight topics includes at least one game or exercise. In groups of four to six people, attendees put into practice the ideas they’ve just learned. Sometimes the attendees play as different managers against each other. Sometimes they act together as one manager, sharing their thoughts while working on a problem.

Every social activity ends with a debrief and a discussion, so that people can relate what they’ve learned to their own situation, and bring up questions and experiences to be addressed by the whole group.

Pedagogic Techniques

The teaching methods are based on the ternary method. This alternation of inputs of knowledge and practice allows training to keep a playful and dynamic appearance, much appreciated by learners. Games will be offered during the sessions.


However, we invite you to read the book written by Jurgen Appelo, Management 3.0 for preparing you to live the training:

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Individual Coaching

To more effectively put the training in action, we offer coaching assistance by our Trainers / Coaches to implement what has been taught in your specific environment.

Customized Training

To best meet your training needs, we design training solutions tailored to your unique context.


Beyond formal training sessions, our coaches are available to support a collective action, a team intervention or any other group facilitation.



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Réserver - S'inscrire

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Paris+33 (0)1 77 62 88 22
Arcachon +33 (0)5 64 510 510
Geneva+41 (0)21 588 02 73

Dates & Booking

Click on a date to book a course or contact us
Paris1395 € HT (1550€HT)

2 days

Feb 10-11, 2022 - Jul 07-08, 2022 - Nov 17-18, 2022

Class Information

Reference: MA3
Languages: English and French
Theory: 40% - Practice: 60%
Requisite: None
Attendee: This training is intended for any manager who wishes to apply daily Agile.
Session: Maximum of 12 attendees
Modalité d'accés : Vous pouvez vous inscrire au plus tard 2 jours ouvrés avant le début de la formation
Personnes en situation de Handicap : Nous contacter pour répondre à vos besoins : rh (at) agilbee (dot) com